I started doing this post the way I start all of my posts. I flick through my photos and after wiping a sufficient amount of drool off my keyboard, I get my creative juices flowing and smack them into some sort of an aesthetic collage, “kook” them a little, “vignette” the sides and supposedly, on the other end of this process, I am presented with a unique piece of eathography.

But not this time.

Because remember, Ted, the miniature gerbil in charge of the Creativity Dept in my head was accidentally made redundant not so long ago.

So anyway I put my “main photo” collage together all by myself, and was rather chuffed until waaaait-a-minute-dejavu-hello. Have I not seen that photo before? I think I have…

… I think it looked like this:

Woah. This here is the photo for my Byron Gloucester Road post. Wow. Creativity is really at an all time low. I seriously need Ted back.

Anyway, Byron Burger, Soho. Opened in November and it has taken me this long to get my butt down there, my sincerest apologies to all of the no-one who really cares.

But here I am, nestled amongst the don’t-give-a-fuck trendiness that is so very Soho, under a lampshade that is a little bit too spidery for arachnophobic me, beside a Christmas tree sticker which if you look really closely, you’ll notice is topped with a little cow.

This is Byron being cool, without being cool.

The order was s.i.m.p.l.e. this time ~ a Byron burger (dry cure bacon, mature cheddar, Byron sauce) for Panu, and a gruyère cheeseburger for me. Oh and my quintessential A&W root beer float.

I dig Byron‘s burgers. It’s a bit hard to explain but the best way to describe it is that it tastes like a good clean burger. I still love Ultimate Burger’s BBQ beef burger, the generous dollop of BBQ sauce and sweet onion relish oozing between my fingers and lips, but this is completely different. After consuming a whole burger, one (namely me) doesn’t feel heavy or sickeningly full.

I was also particularly impressed with the meat this time, something which I didn’t notice last time, but the patties were cooked a perfect medium, if a little on the rare side. Slightly pink-ish, deliciously juicy. In fact I pointed it out to Panu a few times like “do you see this meat? Do you see how good it’s cooked?!” til he swatted me away. Quite literally.

So Byron Burger gains another two thumbs up from me. But check this out, Panu, who claimed LA’s Umami Burger was the best burger he’d ever had, pits Byron up against Umami and the verdict? As told on twitterverse…

“Byron is numero uno in Londontown”

Now I just have to try that Hawksmoor burger everyone’s talking about…

Byron Hamburger
97-99 Wardour Street
Soho, W1F 0UD
0207297 9390
website

Byron on Urbanspoon

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